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Business Site Klimatekhnika

Business Site Klimatekhnika
About what
This case study is dedicated to the development of a modern and user-friendly website for "Klimatekhnika," a company engaged in the production of ventilation equipment. The main goal of the project was to create a simple and intuitive website that effectively showcases the company's products and is convenient for the target audience.
Problem
"Klimatekhnika" previously did not have its own website, which significantly complicated interactions with clients and potential customers. The absence of an online platform made it difficult to present products, receive orders, and provide information about the technical specifications of the products. Hence, there was a need to create a modern website that would become a convenient and effective tool for interacting with the target audience.
Target
The goal of the project was to create a new website that should be as simple and functional as possible, without unnecessary information and complex elements. The site should provide easy access to information about the manufacturing equipment offered by the company and allow users to easily find and order the required products. An important aspect was also the design in dark tones with white text, providing 3D models of machines, and interactive elements to enhance the user experience.

What was done

Analytics

In the analysis phase, our team conducted an in-depth analysis of the company’s needs and its target audience. Interviews were conducted with company representatives to clarify requirements and expectations. Based on the information received, key goals and objectives of the project were formulated. We also analyzed competitors’ websites and gathered best practices in design and functionality for similar resources.

Site development

In the website development phase, we began designing using the graphic editor Figma. According to the client’s requirements, a dark background with white text was chosen. We developed a responsive design that displays correctly on various devices, creating seven different adaptive versions.

Special attention was given to the homepage, where 3D models of the machines, created in Blender, were placed. Hovering over each machine displayed the products it manufactures, and clicking on a product took the user to the specific product’s page.

Product pages were designed to allow users to study all technical specifications in detail, view photos, and order the product. Contact information with modal windows containing an interactive map of the company’s office and factory was placed in the header and footer of the site. A “Blog” section was also added, redirecting visitors to a separate client site.

The footer of the site included a QR code directing users to the company’s Telegram channel for further communication. The site was developed using HTML, CSS, JS, and the WordPress platform, ensuring flexibility and ease of content management.

The website development project for “Klimatekhnika” resulted in a modern and user-friendly resource that meets all client requirements. The new site provides simple and intuitive access to information about the company’s products and simplifies the equipment ordering process. Unique interactive elements and 3D models of machines make the site attractive and functional, enhancing interaction with the target audience and increasing customer satisfaction.

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